Blogging for PR – To be or not to be?

Blogs have gotten a bad rep now that social media has slowly taken over our lives.

That does not necessarily mean that blogging is not useful for people in public relations today. In an article from CPCommunications, there are points made as to why blogging can be so important for those in PR. They make points that it can help a company publish what they want to, quickly and effectively. If need be, you can even post press releases straight onto your blog, then sending it out to a news station. You can easily reach the audience you wanted to reach. In my opinion, blogging should be a necessity to all PR professionals, because if you do not learn how to blog first, someone else will.

A professional blog would be much different than a personal blog, and with the rise of social media you can keep your business on your company’s site, and your personal life on your own social media accounts.

Leave a Comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s